Mens Hairstyle Biography
Source:- Google.com.pkHair Club became something of a cultural phenomenon because of television commercials featuring founder Sy Sperling, whose signature line, "I'm not just the president, I'm also a client," became the fodder for humor for decades. It also made Sperling, born in New York's hardscrabble South Bronx neighborhood as the son of a plumber and a homemaker, a wealthy man. Sperling began going bald at the age of 17. According to his recollection a girl he was dating, Sharon Finklestein, ended their brief relationship, the failure of which he attributed to his thinning hair. Sperling soon found a mate and began raising a family in the early 1960s, working as a swimming pool salesman after earning a degree in political science at C.W. Post College. By age 26 he was going bald at an increasing rate. Moreover, his marriage failed, he was divorced, depressed, and back on the dating scene. "I was unhappy with my appearance," he told the New York Times. "And it was destroying my self-confidence. My father had gone bald at a very young age, but I didn't think it would happen to me. All of a sudden there I was, trying to establish myself in sales, trying to date again." Sperling tried the available hair-loss solutions, donning a toupee and trying a hair weave, but he was not satisfied until he came upon a hair-restorer in Manhattan who skillfully weaved in real hair to create a more natural look. Sperling's self confidence returned and he began to take more pride in his appearance, losing about 35 pounds while also giving up a three-pack-a-day cigarette habit and becoming a vegetarian. He also found a new wife, Amy, a hairdresser, and together they decided to start their own business. With just $5,000 in the bank and credit cards, they bought out a Manhattan hairpiece maker in 1968 and launched their own hair-weaving salon.While Sy focused on the administrative side of the business, called Hair Weave Creations, Amy performed the work and began development on an improved hair-weaving technique. In conjunction with the Fashion Institute of Technology in Manhattan, she found a nylon filament mesh. It was extremely difficult to detect and served as the foundation for the new system. The next step was to create a layered haircut that would hide the boundaries between real and woven hair, followed by the incorporation of a polymer to fuse the acquired hair to the netting.Hair Club Name Adopted: 1976.After several years of effort, the Sperlings' hair replacement system was perfected. In 1976 Hair Weave Creations became Hair Club For Men, a name chosen to give the business a sense of exclusivity. There was virtually no competition, and by just relying on word of mouth, the business was able to grow, although momentum stalled by the end of the decade because many Hair Club clients were secretive about what they had done to their hair. Sperling decided to turn to television advertising in the early 1980s, hiring a New York City advertising agency, Berton Miller Associates. A television spot was developed that showed "before" and "after" shots of Hair Club clients. Just in case it failed to work, the agency asked Sperling to film a backup spot, one in which he touted the business himself by noting that was a client as well as the president. Sperling resisted at first. "I wasn't overly articulate, and I've got a little bit of a lisp," he told the Albany Times Union in a 1993 interview. Even when the main commercial performed poorly, Sperling was hesitant to let the ad agency run his spot, and only relented because they had to air something while they worked on a new concept. However, a new approach would not be necessary. After the Sperling commercial first aired in 1982, the company's 800 number received 10,000 calls in the first month, despite airing during the early morning hours when rates could be as inexpensive as $100 for 30 seconds.
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